What font does target.com use?

The typeface on target.com is Helvetica for Target, loaded across 4 @font-face declarations. Every font family, weight and source on this page is read straight from the live CSS — no image guessing, no machine learning, just the rules the browser used.

Primary font

Helvetica for Target

Total weights

@font-face

Source

Custom web font

Helvetica for Target

Custom web font

The quick brown fox jumps over the lazy dog

Weights loaded (3)

200Typography sets the voice of a brand

700Typography sets the voice of a brand

900Typography sets the voice of a brand

CSS to use Helvetica for Target

font-family: 'Helvetica for Target', system-ui, -apple-system, Segoe UI, Roboto, sans-serif;

@font-face source

woff2https://assets.targetimg1.com/ui/fonts/273cae72-9365-49ab-b24f-5d8e2d5e7332.woff2

Get this font

Helvetica

Commercial

Linotype / Monotype

Sold by Monotype.

Get Helvetica from Linotype / Monotype

Free alternatives if you can't license Helvetica for Target

InterGoogle Fonts

Better screen rendering with the same neutral character.

Open

ManropeGoogle Fonts

Softer, more contemporary feel.

Open

Work SansGoogle Fonts

Free open grotesque close to Helvetica's proportions.

Open

Used by 0 selectors on the page

How target.com loads its fonts

Get Font Info inspected the homepage of target.com and parsed 17 stylesheets totalling 591.1 KB. Inside those stylesheets we found 4 @font-face declarations — the rules a browser uses to download and register a custom typeface. The primary typeface is served from custom web font, and 10 CSS rules reference them across the page.

Check the font on a specific element

Open the live inspector and hover any text on target.com to see the exact font, weight, size and line-height for that element.

Open live font inspector for target.com

Frequently asked questions

What font does target.com use?

target.com uses Helvetica for Target as its primary typeface. This font is loaded from a self-hosted webfont and applied across 10 CSS rules on the homepage.

Where does target.com load its fonts from?

target.com loads its fonts from a self-hosted webfont. Get Font Info detected 4 @font-face declarations across 17 stylesheets on the live page.

What weights of Helvetica for Target does target.com use?

target.com loads Helvetica for Target in 3 weights: 200, 700, 900. If you want to match the look, request the same weights from your font host so you only ship what's actually used.

Can I use the same font as target.com on my website?

Yes — once you know the font name, you can load it from the same source. If Helvetica for Target isn't a fit (licensing, weight selection, look-and-feel), close alternatives include Inter, Manrope and Work Sans. Use the CSS snippet on this page as a starting point.

Is the font on target.com free to use?

These fonts are self-hosted webfonts. They may be licensed commercially from a type foundry, custom-made for the brand, or freely available — you would need to identify the typeface and check its license at the foundry.

See fonts used by other sites

Compare the typography on target.com with how other well-known sites load and use their fonts.

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About this page

This page lists the fonts loaded by the homepage of target.com. Get Font Info reads the live CSS — every @font-face rule, every font-family declaration — so you see the exact fonts the browser used, not an image-based guess.

More guides: find a font used on a website, identify fonts from a website, what typeface is this website using, or font checker.