Meta uses Optimist, a custom typeface family commissioned for the 2021 rebrand, alongside Meta Sans (a renamed evolution of Facebook Sans) for product surfaces.
Meta uses Optimist, a custom typeface family commissioned for the 2021 rebrand, alongside Meta Sans (a renamed evolution of Facebook Sans) for product surfaces.
A bespoke serif/sans dual family designed for Meta's 2021 brand reveal. The infinity-shaped Meta wordmark is drawn separately.
Open the live inspector and hover any text on meta.com to see the exact font, weight, size and line-height for that element.
Open live font inspector for meta.comOptimist was designed by Dalton Maag for Meta, released in 2021. A bespoke serif/sans dual family designed for Meta's 2021 brand reveal. The infinity-shaped Meta wordmark is drawn separately.
No. Optimist is proprietary to Meta and isn't available for public licensing. The closest free or commercial alternatives are Inter, Mona Sans, Söhne.
If you want a similar look without Optimist, try Inter, Mona Sans, Söhne, Sofia Pro. Inter in particular is widely available and free on Google Fonts or under an open-source license.
This page lists the fonts loaded by the homepage of meta.com. Get Font Info reads the live CSS — every @font-face rule, every font-family declaration — so you see the exact fonts the browser used, not an image-based guess.
More guides: discover fonts used on a site, identify a font from a website URL, see what fonts a website uses, or online font checker.